THRILLIST GHOST KITCHEN
A DINNER EXPERIENCE DELIVERED TO YOUR DOOR
NYC’s hottest and most beloved restaurants make one delicious takeout meal, available for two weeks only, with a custom swag kit. Pandemic food boredom solved. This is Thrillist Ghost Kitchen.
We partnered with Zuul, an emergent kitchen and delivery service to secure the space needed, and hand picked our restaurant partners to create delicious meals to be enjoyed at home. For each, we also developed a custom swag kit including reusable cutlery, insulated tote, and a unique tee for each. The packaging, the product, and the purpose (to support NYC’s struggling restaurant industry during the pandemic) all were a meaningful and positive initiative for the Thrillist brand.